Designer house
Kayali
Kayali is a Dubai-based fragrance brand whose name means "my imagination" in Arabic. It is built around the Middle Eastern habit of layering scents, and is best known for sweet, warm perfumes such as Vanilla 28 and the gourmand Yum line.
- Type
- Designer house
- Founded
- 2018
- Founder
- Mona Kattan
- Based in
- Dubai, United Arab Emirates
- Website
- kayali.com
- On this site
- 1 perfume
About
Kayali launched in November 2018 as the fragrance arm of Huda Beauty, the company Mona Kattan built with her sisters Huda and Alya. The house describes Mona Kattan as its founder, while some accounts credit the sisters jointly. Its first four perfumes came in faceted bottles modelled on traditional Dubai oud flasks, and each name carries a number that encourages wearers to combine scents. In 2025 Huda Beauty stepped back, and Kayali became an independent company owned by Mona Kattan, who serves as chief executive, and the investment firm General Atlantic.
Collections5
Vanilla
Variations on the vanilla accord that made the house's name, from the original Vanilla 28 onward.
Yum
A dessert-themed gourmand line with sweet, edible notes such as pistachio, candy and frosting.
Oudgasm
Perfumes built around oud and paired with rose, vanilla, smoke or coffee in a rich Middle Eastern style.
Eden
A brighter, fruit-forward series that offers a lighter counterpoint to the house's warmer scents.
Freedom
A set of four scents introduced in November 2025 as a newer chapter in the range.
Perfumes1
78% similar$115 · 50 mlclone saves 72%